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What Does “Electrification” Mean This Year for Your HVAC Business?

Enertech Marketing 12 May, 2025 2 minutes reading time

“Electrification” in HVAC is the transition from using fossil fuels (like natural gas, oil, and propane) for heating and cooling to using electricity. Consumer interest in electrification and heat pumps has grown since the Inflation Reduction Act incentivized clean energy with a 30% tax credit to homeowners for choosing renewable energy. 

  • In 2023 and 2024, heat pump sales outpaced gas furnace sales. 
  • In 2024, US sales of heat pumps grew 15%. 
  • Government policies increasingly favor restrictions on gas hookups in new construction. 
  • Industry watchers say global heat pump supply and installation will likely require over 1.3 million workers by 2030, nearly triple the current workforce. 

The bottom line? More people will opt for electrification in their homes in the years to come. 

How do Heat Pumps Tie into Electrification? 

Heat pumps are entirely electric and play a crucial role in home or business energy consumption. HVAC systems account for 48% of a home’s energy usage, so reducing the energy needed for heating and cooling can lead to significant savings. 

Heat pumps are the most energy-efficient HVAC systems, making them an effective solution for lowering a home’s electrical demand and facilitating electrification. 

Below is a quick look at ground source heat pumps. 

Are Ground Source Heat Pumps (GSHP) Good for Electrification? 

Yes, ground source heat pumps are great for electrification. Here’s why: 

Because GSHPS use stable temperatures below ground, they are able to provide ultra-efficient heating and cooling, as well as domestic hot water for homes and businesses, even in the hottest or coldest climates with COPs ranging from 3-5. 

Efficiency and Savings 

Ground source heat pumps are far more energy efficient than conventional heating and cooling. They also have low operating costs, resulting in significantly lower utility bills for homeowners. 

Read about a GSHP in the Midwest with $562 estimated annual operating costs for heating, cooling, and hot water: LaPorte Retrofit

Read about another Midwestern GSHP installation with average yearly heating and cooling savings of $3,947: New Construction in Minnesota

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“Is a turnaround in sight for heat pump markets?” – International Energy Association 

“Global consumers support shift from fossil fuels as they expect spike in energy prices to reduce their purchasing power,” Ipsos.com 

“Heat Pump Statistics 2024: Market Size, Trends, and Predictions,” Greenmatch 


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